I have one website whydonate.nl after google core update my website traffic is dropped. When I checked it’s Because of YMYL issue. Please let me know how to resolve this issue.
>Solution :
YMYL stands for “your money or your life,” but don’t worry, it’s not a threat. Instead, it’s a description of a particular kind of content. As the name suggests, YMYL refers to content that has the power to influence a major decision related to a person’s money or their life.
Using EAT To Make Better YMYL Content
Hopefully, introducing a new acronym at this point won’t be too confusing.
EAT is a mnemonic acronym that makes it easier to remember the three most important characteristics of what Google considers to be “quality” content — content that is expert, authoritative and trustworthy. If you can make all your YMYL content with expertise, authority and trust, you’ll be in a great position.
So, how can you do it?
Have experts write your content. If you have experts already working for your organization, have them write your best content. Otherwise, work to hire people who are seasoned, experienced experts in their field.
Vet your sources. When researching your chosen topic, vet your sources. You’re getting your information from another website, but where are they getting it? If you’re interviewing someone, what makes them qualified to speak on this subject?
Cite your sources. Always make sure you cite your sources. It can make your content more authoritative and provide a way for your readers to fact-check you.
Avoid misinformation or misdirection. This should go without saying, but any evidence of misinformation or misleading your audience is treated harshly with YMYL content. Strive for accuracy and sincerity.
Be thorough. Be as thoroughly descriptive as possible in your content. Cite statistics, mention counterarguments, and try to clear up possible misconceptions proactively.
Write professionally. Again, this should be a given, but your work needs to be articulate and easy to read. If it’s full of simple mistakes or if it’s hard to process, it’s not going to rank.
Make updates. Your content won’t remain perfectly accurate forever. As new information unfolds, it’s important to go back and update your work.
Collect feedback and edit. It’s also a good idea to get feedback from expert peers and readers — and make edits as necessary.
Ideally, you should make an effort to improve the expertise, authoritativeness and trustworthiness of all the content you produce. This is especially true if you want to dominate search engine results pages (SERPs) for terms related to your industry. But if you’re writing YMYL content, it’s even more important — and not something you can afford to neglect.